Marketing Applies to More than Campaigns

            It can be difficult for people to talk about themselves. In fact I don’t know how many times I’ve heard people say they feel silly doing so because they’re not full of it. Knowing how to talk yourself up a does not make you full of it. Knowing how to market yourself makes you a savvy businessperson and that doesn’t just apply to the workforce.

            Understanding your strengths and weaknesses can help you position yourself in the job market, for workplace advancement, or to land a date with that guy you’ve been eyeing up. You have to know how to apply your skill set or attributes to any situation. Focus on the positive. You have to know how to shine a light on what you can do for a company, a department, or a social situation. How can I relate my professional communications experiences to auto body repair? The answer may seem a bit like manipulation or spin, but if you understand your abilities then you are simply telling the truth.

            Marketing applies to more than just campaigns. In life, you are marketing yourself whether you realize it or not and if you don’t take advantage of the opportunities then you could be selling yourself short. If you don’t learn how to talk yourself up now, it may be too late to learn by the time you need to start trying. Thus, every time I hear someone say they’re not good at talking about themselves I give a little chuckle. It is worth the effort to try.